“We recognize the important contribution we can and must make in driving sustainable progress on environmental and social issues. Our mission to change the way people eat forever is rooted in the desire to care for our planet and its people.”
Thomas Griesel, CEO
Download our non-financial report 2023Planet
We’re contributing to a more sustainable planet through our lean and innovative supply chain, which aims to reduce food waste and carbon emissions, while focusing on packaging innovations and sourcing local ingredients.
Reducing food waste
Our make-to-order business model inherently supports the reduction of food waste at the point of consumption with customers. In a study, we found that HelloFresh customers waste 38% less food compared to a meal cooked with ingredients from a traditional supermarket. By using data monitoring software, we can also track, analyze and manage food waste from our operations. We donate unsold edible surplus food from our distribution centers to charities - more than 10,730 tonnes or 49% of our surplus food was donated in 2023.
Reducing food waste
Our make-to-order business model inherently supports the reduction of food waste at the point of consumption with customers. In a study, we found that HelloFresh customers waste 38% less food compared to a meal cooked with ingredients from a traditional supermarket. By using data monitoring software, we can also track, analyze and manage food waste from our operations. We donate unsold edible surplus food from our distribution centers to charities - more than 10,730 tonnes or 49% of our surplus food was donated in 2023.
Tracking and reducing carbon emissions
Results from our life cycle assessment show that meals from HelloFresh cause 25% less carbon emissions than meals with ingredients purchased from supermarkets. Yet we continue to challenge ourselves and make our highly optimized operations even more energy efficient by transitioning to renewable forms of energy such as solar, wind and hydropower.
Tracking and reducing carbon emissions
Results from our life cycle assessment show that meals from HelloFresh cause 25% less carbon emissions than meals with ingredients purchased from supermarkets. Yet we continue to challenge ourselves and make our highly optimized operations even more energy efficient by transitioning to renewable forms of energy such as solar, wind and hydropower.
Innovating packaging
In order to minimize our impact, we aim to avoid, reduce, recycle and innovate packaging wherever possible. We utilize our award-winning Dynamic Packaging Configurator (DPC), which uses metadata on shapes and dimensions of our ingredients to calculate the right packaging sizes with a volume-level approach for every customer order. The DPC also assigns the right insulation type, thickness and amount of ice needed to maintain food safety. Find out more here.
Innovating packaging
In order to minimize our impact, we aim to avoid, reduce, recycle and innovate packaging wherever possible. We utilize our award-winning Dynamic Packaging Configurator (DPC), which uses metadata on shapes and dimensions of our ingredients to calculate the right packaging sizes with a volume-level approach for every customer order. The DPC also assigns the right insulation type, thickness and amount of ice needed to maintain food safety. Find out more here.
Sourcing responsibly
We look to source high quality, locally grown, fresh produce from suppliers that focus on sustainable production. In 2023, 96% of the fresh products we purchased came from suppliers that are GLOBAL G.A.P. (or equivalent) or GFSI-certified. 95% of our fish and seafood is GLOBAL G.A.P., ASC, MSC or BAP equivalent compliant. In Europe, 96% of our chicken volume by weight is procured from farms where the stocking density is below the EU legislative maximum. Find out more here.
Sourcing responsibly
We look to source high quality, locally grown, fresh produce from suppliers that focus on sustainable production. In 2023, 96% of the fresh products we purchased came from suppliers that are GLOBAL G.A.P. (or equivalent) or GFSI-certified. 95% of our fish and seafood is GLOBAL G.A.P., ASC, MSC or BAP equivalent compliant. In Europe, 96% of our chicken volume by weight is procured from farms where the stocking density is below the EU legislative maximum. Find out more here.
People
With around 20,000 employees worldwide, HelloFresh has built a team of people who are a reflection of the brand’s personality: optimistic, empathetic, intuitive, forward-thinking and inspiring. We are a diverse group motivated by our mission to change the way people eat forever, and use our influence in a way that helps the communities in which we operate.
Diversity, Equity & Inclusion
We are committed to embracing the dimensions of diversity and empowering our employees to bring their whole selves to work. To help build an inclusive work culture, we empower employees to join our Employee Resource Groups (ERGs) and have provided unconscious bias training for all leaders. Furthermore, we partnered with the Berlin-based organization Inklupreneur to help us improve our process for hiring people with disabilities. Find out more here.
Diversity, Equity & Inclusion
We are committed to embracing the dimensions of diversity and empowering our employees to bring their whole selves to work. To help build an inclusive work culture, we empower employees to join our Employee Resource Groups (ERGs) and have provided unconscious bias training for all leaders. Furthermore, we partnered with the Berlin-based organization Inklupreneur to help us improve our process for hiring people with disabilities. Find out more here.
Employee health and safety
We strive for a zero-harm workplace for all of our employees and utilize a people-centric framework to develop our health and safety strategies. HelloFresh has site standards that outline the working procedures and training requirements for workplace safety, food safety and hygiene.
Employee health and safety
We strive for a zero-harm workplace for all of our employees and utilize a people-centric framework to develop our health and safety strategies. HelloFresh has site standards that outline the working procedures and training requirements for workplace safety, food safety and hygiene.
Employee development
As HelloFresh continues to grow, we encourage our staff to grow with us, which is why all employees have the potential to develop their professional skills. We introduced a digital learning platform for our employees, supported high-potential colleagues through our Future Leaders Program (FLP), and supported our international Fast Stream Rotational Program for graduates. In 2023, 48% of our open management positions were filled internally, reflecting our strong approach to career development.
Employee development
As HelloFresh continues to grow, we encourage our staff to grow with us, which is why all employees have the potential to develop their professional skills. We introduced a digital learning platform for our employees, supported high-potential colleagues through our Future Leaders Program (FLP), and supported our international Fast Stream Rotational Program for graduates. In 2023, 48% of our open management positions were filled internally, reflecting our strong approach to career development.
Community support
Addressing food insecurity is an important part of our mission. Whether they are volunteering for the Felix Project in the UK or serving at FoodBank Australia, HelloFresh employees show their community spirit by taking direct action where they live and work. In the US alone, we donated almost 2.9M meals through our Meals with Meaning program to those in need. And a total of 274 tons of food were sent to help the people of Ukraine and Turkey facing food insecurity.
Community support
Addressing food insecurity is an important part of our mission. Whether they are volunteering for the Felix Project in the UK or serving at FoodBank Australia, HelloFresh employees show their community spirit by taking direct action where they live and work. In the US alone, we donated almost 2.9M meals through our Meals with Meaning program to those in need. And a total of 274 tons of food were sent to help the people of Ukraine and Turkey facing food insecurity.
Governance
We believe that strong governance lays the foundation for our ESG strategy. Maintaining a high quality of food safety, and implementing rigorous customer privacy and data protection measures are a few ways that we achieve our governance standards.
Food safety and quality
The quality and safety of our products is of paramount importance to us. HelloFresh constantly monitors its operations and suppliers to make sure they comply with our high standards. These are made up of internally defined requirements as well as applicable food safety laws.
Food safety and quality
The quality and safety of our products is of paramount importance to us. HelloFresh constantly monitors its operations and suppliers to make sure they comply with our high standards. These are made up of internally defined requirements as well as applicable food safety laws.
Fight against corruption and bribery
HelloFresh is dedicated to preventing any form of corruption or bribery in the context of its business activities. Our Code of Ethics sets out clear anti-corruption guidelines.
Fight against corruption and bribery
HelloFresh is dedicated to preventing any form of corruption or bribery in the context of its business activities. Our Code of Ethics sets out clear anti-corruption guidelines.
Customer privacy and data protection
We take extensive measures to protect customer privacy and protect the data we handle for employees, suppliers and other stakeholders. We deploy significant resources to provide the safety of our customer data and to comply with local data protection legislation.
Customer privacy and data protection
We take extensive measures to protect customer privacy and protect the data we handle for employees, suppliers and other stakeholders. We deploy significant resources to provide the safety of our customer data and to comply with local data protection legislation.
Standards
We believe that sustainable success requires sustainable action fostered by a culture of integrity, respect and responsibility. Our Code of Ethics and our Ethical Trading Policy set out our standards reflecting these values. In addition, we have set up a robust dedicated Compliance Management Function to prevent, detect and react to any violations of our standards.
Ethical Standards
Code of Ethics
Our Code of Ethics sets out our ethical standards as well as our expectations towards our employees and business partners to uphold our values and act sustainably.
Find our Code of Ethics here.
Ethical Trading Policy
We expect our supply chain partners to adhere to the same ethical standards to which we hold ourselves. Our Ethical Trading Policy sets clear minimum requirements for doing business with any company of the HelloFresh Group.
Find our Ethical Trading Policy here:
Ethical Trading Policy (english) | Politik for Etisk Handel (dansk) | Ethisch Handelsbeleid (nederlands) | Politique de commerce éthique (français) | Richtlinie für ethischen Handel (deutsch) | Politica di commercio etico (italiano) | Política de comercio ético (español) | Retningslinjer for etisk handel (norsk) | Policy for etisk handel (svenska) | Patakaran sa etikal na kalakalan (filipino)
Audit Standards
Ethical audits are a key component of our human rights strategy. Here you can find an overview of the audit standards recognized by HelloFresh.
Ethical Standards
Code of Ethics
Our Code of Ethics sets out our ethical standards as well as our expectations towards our employees and business partners to uphold our values and act sustainably.
Find our Code of Ethics here.
Ethical Trading Policy
We expect our supply chain partners to adhere to the same ethical standards to which we hold ourselves. Our Ethical Trading Policy sets clear minimum requirements for doing business with any company of the HelloFresh Group.
Find our Ethical Trading Policy here:
Ethical Trading Policy (english) | Politik for Etisk Handel (dansk) | Ethisch Handelsbeleid (nederlands) | Politique de commerce éthique (français) | Richtlinie für ethischen Handel (deutsch) | Politica di commercio etico (italiano) | Política de comercio ético (español) | Retningslinjer for etisk handel (norsk) | Policy for etisk handel (svenska) | Patakaran sa etikal na kalakalan (filipino)
Audit Standards
Ethical audits are a key component of our human rights strategy. Here you can find an overview of the audit standards recognized by HelloFresh.
Human Rights Statement
We see the protection of human rights and environment as an integral part of our business and corporate policy. Our Human Rights Statement describes our strategy to meet this responsibility in our own operations and supply chains.
Here you can find our Human Rights Statement.Human Rights Statement
We see the protection of human rights and environment as an integral part of our business and corporate policy. Our Human Rights Statement describes our strategy to meet this responsibility in our own operations and supply chains.
Here you can find our Human Rights Statement.
Our Whistleblower System
Compliance with our ethical standards and applicable laws is an integral part of our corporate culture. The HelloFresh Group whistleblowing system is an essential element in our pursuit of upholding our ethical values in our own operations and along our supply chains.
What can be reported
You can report any concerns regarding violations of our Code of Ethics, our Ethical Trading Policy or applicable laws in our company or within our supply chains.
For example:
● Harassment or discrimination against certain individuals or groups of individuals
● Workplace safety concerns
● Violations of human rights and workers' rights
● Violations of environmental regulations
● Bribery & corruption.What can be reported
You can report any concerns regarding violations of our Code of Ethics, our Ethical Trading Policy or applicable laws in our company or within our supply chains.
For example:
● Harassment or discrimination against certain individuals or groups of individuals
● Workplace safety concerns
● Violations of human rights and workers' rights
● Violations of environmental regulations
● Bribery & corruption.Who can report
Any person inside or outside our organization can report a concern.
This includes but is not limited to anyone who works at the HelloFresh Group in our offices, distribution centers or on the road or at one of our suppliers within our supply chain as well as any other third party.
Who can report
Any person inside or outside our organization can report a concern.
This includes but is not limited to anyone who works at the HelloFresh Group in our offices, distribution centers or on the road or at one of our suppliers within our supply chain as well as any other third party.
How to report
We offer different channels to report concerns to our Ethics & Compliance Team:
e-mail: compliance@hellofresh.com
Online-Tool: HelloFresh | Speak Up! PlattformOur Speak up! Platform allows for anonymous reporting if preferred.
mail:
HelloFresh
Legal Department
Prinzenstraße 89
10969 Berlin (Germany)How to report
We offer different channels to report concerns to our Ethics & Compliance Team:
e-mail: compliance@hellofresh.com
Online-Tool: HelloFresh | Speak Up! PlattformOur Speak up! Platform allows for anonymous reporting if preferred.
mail:
HelloFresh
Legal Department
Prinzenstraße 89
10969 Berlin (Germany)Whistleblower Policy
For further information on our whistleblowing system please see our Whistleblower Policy setting out our complaint procedure:
● Whistleblower Policy (english)
● Richtlinie für Hinweisgeber:innen (deutsch)
● Whistleblower Politik (dansk)
● Directrices para los denunciantes de irregularidades (español)
● Politique d’alerte (français)
● Richtlijn voor Klokkenluiders (nederlands)
● Linea Guida per gli informatori (italiano)
● Whistleblower-Politikk (norsk)
● Visselblåsarpolicy (svenska)
● Patakaran sa Whistleblower (filipino)Whistleblower Policy
For further information on our whistleblowing system please see our Whistleblower Policy setting out our complaint procedure:
● Whistleblower Policy (english)
● Richtlinie für Hinweisgeber:innen (deutsch)
● Whistleblower Politik (dansk)
● Directrices para los denunciantes de irregularidades (español)
● Politique d’alerte (français)
● Richtlijn voor Klokkenluiders (nederlands)
● Linea Guida per gli informatori (italiano)
● Whistleblower-Politikk (norsk)
● Visselblåsarpolicy (svenska)
● Patakaran sa Whistleblower (filipino)